Working with Startups

I’ve helped small businesses, early-stage entrepreneurs and tech startup founders brand their companies, market their products and establish themselves as thought leaders in their respective industries.

WePower Thought Leadership

Creating thought leadership content was a part of my role as Head of Marketing at WePower. As part of a larger rebranding strategy, we sought to brand WePower executives as leaders in the Energy Technology (EnTech) space through easily-consumable B2B and B2C content.

Sample 1/5: Written for COO HUDA OLSSON: Renewable Energy Customer Experience (RECX)

Sample 2/5: Written for CTO Kaspar Karleep: Beyond Smart Meters

Sample 3/5: Written for COO HUDA OLSSON: Digital Renewable Power Purchase Agreements (DPPAs)

Sample 4/5: Written for COO HUDA OLSSON: What is the difference between Net-Zero CO2 emissions, Net-zero emissions and being 100% green?

Sample 5/5: Written for COO HUDA OLSSON: What is the difference between purchasing offsets and purchasing Renewable Energy certificates (RECs)?